Marketing strategy is a decision system that defines who you serve, what value you deliver, how you bring it to market, how you measure success — and how you make sure it actually happens.
That’s the difference between “We should…” and “We do.”
#Businesspunk
Marketing strategy is a decision system that defines who you serve, what value you deliver, how you bring it to market, how you measure success — and how you make sure it actually happens.
That’s the difference between “We should…” and “We do.”